Japan’s number one eyeliner.
With 6 shades of brown, Love Liner offers a versatile palette suited to all skin tones, for both natural and bold looks.
DISCOVER OUR PRODUCTSPrecise, gentle, and extremely easy to apply.
Its brush, both soft and firm, is crafted using the traditional “Temomi” (手もみ) technique by brush artisans from Nara, allowing for a precise and comfortable application. The aluminum handle minimizes hand tremors and enhances precision.
Its waterproof formula is gentle on the skin and easy to remove with warm water.
Learn more about LOVE LINERIts waterproof formula is gentle on the skin and easy to remove with warm water.
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Waterproof, but easily removable
Renowned for its exceptional 12-hour staying power, Love Liner's range is water-proof, resistant to water, sweat, and tears, while also being smudge-proof, withstanding oils and friction.
Despite its remarkable durability, it remains gentle on the skin and can be effortlessly removed with warm water.
Despite its remarkable durability, it remains gentle on the skin and can be effortlessly removed with warm water.
An active fusion
The Love Liner formula, crafted from a blend of 10 ingredients, including 5 natural ingredients, aims to preserve the delicacy of the eyelid skin by providing a range of gentle and nourishing eyeliners. This particularly sensitive area is thus protected from any irritation or discomfort.
With 10 beauty serum ingredients for dual care of the eye area and lashes.
A Refillable format
Today’s consumers are seeking products that combine performance, convenience, and environmental responsibility. Refillable packaging is gaining traction as a way to reduce waste while encouraging repeat purchases.
Committed to eco-responsibility, Love Liner introduces a refillable format for its eyeliners. Liquid Eyeliners can be refilled with a new brush and cartridge, thus providing a sustainable solution.
Shop nowCommitted to eco-responsibility, Love Liner introduces a refillable format for its eyeliners. Liquid Eyeliners can be refilled with a new brush and cartridge, thus providing a sustainable solution.
Where to find us
The first point of sale in Europe for the Love Liner range is located at Bijo; stand Bar à beauté japonaise at Le Bon Marché Rive Gauche, in Paris, since March 2024.
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